Capability

Conversational Data & Self-Service Analytics

Ask a question in Arabic or English and get the number, with the query behind it.

Questions answered without an analystQuery accuracy against certified metricsTime from question to answerReporting backlog

The service at a glance

The problem, our work, your result

  1. Business problem

    Every data question waits in a queue for the BI team.

    Leaders ask questions in meetings; answers arrive days later as a new dashboard request.

  2. What we do

    We put a governed conversational layer on your data: people ask in Arabic or English, and the platform answers from certified datasets with the logic shown.

  3. What you receive
    • Ask in Arabic or English
    • Answers from certified data
    • Shown logic and sources
    • Governed access by role

Who it is for

Built for the people who own the decision

CEO and executive team

Answers in the meeting, not after.

Business teams

Self-service without tickets.

BI and data teams

Time for depth, not queue-clearing.

Risk, compliance and security

Only governed data is exposed.

The goal: an AI-ready organisation

Where this service moves you

Data readyThis service

Connected, clean, governed and allowed for AI use.

KPIs readyThis service

Agreed measures, one definition each, a named owner.

Organisation ready

Roles, decision rights and skills to adopt AI safely.

=AI that reaches production and creates value

Approach

How we work with you

  1. 01

    Certify

    Define the trusted datasets first.

  2. 02

    Model

    Build the semantic layer and KPIs.

  3. 03

    Open

    Let people ask, with guardrails.

  4. 04

    Improve

    Learn from the questions asked.

Engagement options

Start where you are

One domain pilot

Conversational analytics for one team.

Department roll-out

Certified self-service per function.

Enterprise data dialogue

One governed layer for everyone.

Scope

What is in, what is not

Included

  • Semantic layer build
  • Conversational interface
  • Access governance
  • Usage analytics

Handled separately

  • Source system fixes
  • Data platform rebuild
In short

What this actually is

A natural-language layer over a governed semantic model: the question is translated into a query against certified metrics, the answer shows the SQL and the source, and permissions follow the user. The governance work is the product, without a semantic layer, natural-language analytics produces confident, inconsistent numbers.

Key points

What matters before you buy

  1. 01

    One definition per metric

    'Active customer' has to mean one thing before a model can answer questions about it.

  2. 02

    Show the query, always

    Analysts trust what they can inspect; hidden SQL is how a wrong number reaches a board pack.

  3. 03

    Permissions follow the person

    Row and column security is enforced in the warehouse, not in the prompt.

  4. 04

    Arabic questions, Arabic answers

    Business terms are mapped bilingually so the same question works in either language.

Delivery

How we build it

  1. Foundation check

    Before any build

    We inspect the systems, the data behind them and the quality of the records this capability will depend on, then write down what has to be fixed before anything is built.

  2. Narrow first release

    First release

    One workflow, one team, real traffic, measured against the baseline we captured before we started.

  3. Controls and evaluation

    Runs in parallel

    Guardrails, approval gates, evaluation sets, logging and the evidence pack your auditor and your regulator will ask for.

  4. Scale and hand over

    After sign-off

    Additional workflows, sites or languages, then runbooks and training so your team can operate it without us.

Data foundation

What has to be true in your data first

Great AI cannot hide bad data. These are the conditions this capability depends on, we fix them as part of delivery, not after go-live.

  • A modelled warehouse or lakehouse, not raw source tables.
  • Certified metric definitions with named owners.
  • Row- and column-level security already enforced.
  • A bilingual business glossary.
Controls

Guardrails we put around it

Every action is logged and replayable

Inputs, retrieved context, model version, output and the human decision are written to an immutable log, so an auditor can reconstruct any single interaction months later.

Data stays where your regulator requires

In-country, in-region or on-premise deployment, with the model portfolio right-sized to the workload instead of routing everything to a frontier endpoint abroad.

Accuracy is monitored, not assumed

A held-out evaluation set runs on every model or prompt change, with drift alerts and a documented rollback path when quality moves.

A human owns every consequential decision

Agents draft, route and execute reversible steps. Anything that moves money, changes a record of consequence or affects a person's rights stops at a named human approver with the reasoning attached.
Fit

Systems it plugs into, and what it moves

Integrations

SnowflakeDatabricksBigQueryMicrosoft FabricPower BIQlikTableaudbt

KPIs it moves

  • • Questions answered without an analyst
  • • Query accuracy against certified metrics
  • • Time from question to answer
  • • Reporting backlog
  • • Adoption by business unit

Questions buyers ask

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